Category Archives: Videos

The NEW (YT) Playbook!

Written by Brandon. Posted on February 27, 2012. No comments.

YouTube continues to be a juggernaut in its quest to provide creators a rubric for aspiring and current partners to be successful on the platform. Their strategic acquisition of Next New Networks seems to really be manifesting itself in the way that creators are an increasing focus for YouTube. The LA Times just reported on [...]

Ballsy DIY TV Pilot

Written by Brandon. Posted on February 16, 2012. No comments.

I first met our friend and one-time collaborator, Nathan Marshall, at an independent TV conference when web video was really just budding. Fast forward 4 or so years, and Nathan has co-written and directed an ambitious TV 1/2 hour pilot, “about a couple in LA who are so underwater on their mortgage that they can’t [...]

TOMS Shoes- NEW WORK – Get Out and Play!

Written by Brandon. Posted on June 30, 2011. No comments.

I hate bragging. I really do, but what else is social media, and blogging good for (*cough* social reform, arab spring, uhh, world peace?)… Our Creative Consigliere Max Joseph helmed this fantastic video we created for TOMS Shoes, which really embodies the spirit of PLAY. We worked with a fantastic choreographer, and dance troop, all [...]

Get Him to the Shiek

Written by Brandon. Posted on December 6, 2010. 3 Comments.

Sean+Diddy+Combs+Celebrates+CIROC+Last+Train+KOmG1ut294jl

Ok that’s a really far stretch for a post title. Hear me out though… I recently had privilege of shooting with Puff aka Diddy for our series of Celeb Flip spots on his video shoot for “Coming Home” which took place on a salt flat in the middle of the desert. It wasn’t just the [...]

Friday Music Video Round Up (11/19/2010)

Written by Peter. Posted on November 19, 2010. 1 Comment.

Friday is supposed to be the fun day at work, so why not spend some of your day watching cool new music videos? Here are some recent favorites. Twin Sister – “All Around and Away We Go” – Directed by Mike Luciano Gorillaz – “Melancholy Hill” – Directed by Chateau Egyptrixx – “Start from the Beginning” [...]

@Good Magazine Spoofs Die Hard

Written by Peter. Posted on November 10, 2010. No comments.

Urgent’s friend Alex Gorosh sent us this funny trailer he wrote, directed and edited for Good Magazine. It’s a parody of the Die Hard action films to create awareness about the large number of water-related illnesses in developing countries. The video promotes a product called Life Straw (a portable water filtration device) to be used [...]

Watching Kids Watching Viral Videos

Written by Peter. Posted on October 20, 2010. No comments.

YouTubers, The Fine Brothers, are attempting an interesting new video series called “Kids React,” where they film kids watching well-known viral videos and then record their feedback. It’s attempting the ultimate combination of cute kids and viral hits. For the first episode, the kids watched “Double Rainbow,” “Two Bunnies Two Cups,” “Snickers Halloween Commercial,” and [...]

video of the day: @ofwgkta’s video for Earl Sweatshirt’s “Earl”

Written by Henry Goldman. Posted on October 13, 2010. No comments.

This video, by a group of talented teenagers from LA, is exactly what good youth culture should be: angry, subversive and terrifying. It’s also invigorating. Seeing creative young kids do something that feels wholly of their era and wholly original. I could write your ear off on why this is awesome, but you should just [...]

video of the day: lumbroso’s trailer for mark warren jacque’s art show

Written by Henry Goldman. Posted on October 5, 2010. No comments.

I acquired a previous video on Mark Warren Jacques Lumbroso made in a past life, when I was producing VC2 pods for Current™. In the intervening years, MWJ has apparently made a name for himself in the artworld. I’d like to think the exposure he received on Current was likely the main reason for that. [...]

video of the day: when Herzog met Phoenix

Written by admin. Posted on September 15, 2010. No comments.

I once impulse bought a book called “Digimodernism” from Amazon. I read about 4 pages of it to date, but I get it. It’s a cute way of combining “post-post-modernism” with internet things. Grad school, schmad school. Anyways, this video is Digimodern. It’s also dope. Enjoy.

New Das Racist Music Video/Video Game

Written by Peter. Posted on September 4, 2010. No comments.

Oddball hip hop crew Das Racist just put out a clever music video that also happens to be a kick ass 8-bit video game. Click here to get in some play time while you bump the new track “Who’s That? Broooown” over and over. If you’re not into gaming then check out the regular video [...]

Choose Your Own Adventure Rap Video Almost Makes Canadian Rapper Seem Cool (Almost)

Written by Henry Goldman. Posted on August 25, 2010. No comments.

I’ll admit, having lived in Canada for 4 years during my formative college days, I’ve always had an affinity for Canadian hip-hop. It’s like a local/regional scene that spans the whole country and, with the exception of Drake (and k-os/k’naan for the NPR set), get’s literally no love outside it’s borders. So, I’m always rooting [...]

NSFW video of the day: King Fantastic

Written by Henry Goldman. Posted on August 23, 2010. No comments.

This is via, the homey Jessbox360, who seriously needs to up his twitter game. I’m embarrassed for you, dog. But this is just a great example of a fun, funny video, that is somewhat exploitative, but mostly harmless, and was done on the CHEAP, clearly. I anticipate this has a decent degree of viral breakthrough. [...]

The Last Exorcism’s Viral Movie Campaign scary to users, funny to marketers

Written by admin. Posted on August 20, 2010. No comments.

Chatroulette nightmare. (be advised, it contains strong words and unpleasant imagery).

Video of the Day: The Toxic Avenger’s real life face

Written by Henry Goldman. Posted on August 12, 2010. 1 Comment.

The less said about this clip, the better. Still bumping french rap. -hg

video of the the day: hidden branded spot for reebok

Written by Henry Goldman. Posted on August 2, 2010. No comments.

Funny or die has been killing it when it comes to branded content lately. Their access to namebrand celebrities (no matter how off the radar or washed up) all but guarantees their ability to produce clickable links. Cos while I may not think I care about Ralph Macchio, but when I see a link to [...]

VidCon was real

Written by Henry Goldman. Posted on July 18, 2010. No comments.

We have been frighteningly busy with real work, but I’d be be remiss if I didn’t share this video about our experience at VidCon, which is a dual track conference, for both fans of famous YouTubers and for industry folks. I can safely say that myself, @the_bg and @faketv were astonished by how vibrant this [...]

video of the day: coalition of the willing

Written by Henry Goldman. Posted on July 15, 2010. No comments.

‘Coalition of the Willing’ is a collaborative animated film and web-based event about an online war against global warming in a ‘post Copenhagen’ world. ‘Coalition of the Willing’ has been Directed and produced by Knife Party, written by Tim Rayner and crafted by a network of 24 artists from around the world using varied and [...]

Josh Soskin on SLR Craze and “Love Stinks”

Written by Brandon. Posted on July 4, 2010. No comments.

Ewwwwwww. Well worth watching this cut down of a short by our man Josh Soskin. We shot with the hvx200 with letus adapter package and nikon still lenses. edited myself in final cut pro and did all color correction with FCP and magic bullet. Sound mixed at Todd AO West. Got a great sound mix [...]

video of the day: Diddy/Aziz Ansari smooth off

Written by Henry Goldman. Posted on June 3, 2010. No comments.

This branded spot for Siroc pretty much speaks for itself.