Category Archives: collaborative content

Social Collaboration for Filmmakers

Written by Mark. Posted on October 20, 2011. No comments.

Any social network is only as strong as the socializing it attracts, but the tools are here on Stage 32 for filmmakers to connect in meaningful ways -- not just in a contest.

Creative-Powered Capitalism?

Written by Peter. Posted on January 29, 2011. 1 Comment.

Ad guru Alex Bogusky along with partners Rob Schuham and John Bielenberg have set out on one serious mission. After a weeklong brainstorm session the guys created Common, an open source, living network of creatives in pursuit of spreading a new brand of capitalism. Using “designers, strategists, vertical experts, celebs, capital, media…” and other talented [...]

Videos From One Day on Earth

Written by Peter. Posted on January 19, 2011. No comments.

No, this isn’t the Ridley Scott film that was hyped on YouTube. Planning for the project, known as One Day on Earth, began two years ago which included coordinating thousands of people around the world to film a day in their life on 10.10.10, and then creating a full-length film out of it. Beyond that, [...]

Gap + @coolhunting Collab on NYC Pop-Up Shop (via @psfk)

Written by Peter. Posted on November 18, 2010. No comments.

Gap partnered with Cool Hunting on a pop-up retail store in New York City that doesn’t appear to sell any Gap products. The reason being, the Cool Hunting staff were in charge of curating products that are from NY-based companies only - especially those with innovative and well-crafted products. It also appears there isn’t much [...]

YouTube ‘Life in a Day’ Interactive Gallery

Written by Peter. Posted on September 7, 2010. No comments.

On July 24th around 80,000 people participated in YouTube’s “Life in a Day” project. The idea was to get people to capture their day on video and upload the footage to a special YouTube channel to be worked into a feature film. At the helm is producer Ridley Scott and director Kevin MacDonald who are [...]

Handcraft Your Own Fashion Film

Written by Moana. Posted on August 3, 2010. No comments.

SHOWstudio, an award-winning fashion website, posted their new interactive film showcasing Hungarian model Eniko Mihalik in a selection of new New York A/W fashions (Alexander Wang, Altruzarra and Proenza Schouler) photographed and filmed by Barnaby Roper. Rather than creating one film, this interactive film creates a twist on fashion online. The project comprises of 26 [...]

YouTube introspective

Written by Kasia. Posted on May 29, 2010. No comments.

Remember LonelyGirl15? YouTube’s 5th birthday was last week and I’ve finally gotten around to watching the “YouTube Stories” series they produced– 2 minute interviews with select creators about their successes with the medium. The stories, and this interview with the director, contain interesting little insights about creating for YouTube that are worth checking out– What kinds [...]

votd: Crowdsourced choir

Written by Henry Goldman. Posted on March 30, 2010. No comments.

Sometimes you see stuff that is perfect for this blog, it’s just a gimme. Which is why I share this awesome video of a conductor, who pulled a whole an ensemble of singers together entirely over YouTube and then put it together in an 80s looking motion-graphics way.

Kraft (in Greece) crowdsources whole TV show

Written by Henry Goldman. Posted on March 30, 2010. 1 Comment.

This is a pretty cool story of a large-scale collaborative (branded) content project actually capturing the imagination of a large population. The whole film was written by community, it was cast using voting and the actors were style with input from the online community. Not only that, but the product, a candy bar, actually [...]

contests defined

Written by Henry Goldman. Posted on March 9, 2010. No comments.

Today, digitalbeat had a pretty interesting article on Spigit, a white label service provider which allows companies to run social-contests on their sites. There’s lots of competition out there, but what I found interesting about the article was the fact that they broke down the different kinds of contests that are out there, which I [...]

Urgent Curating Flip Video’s Spring Campaign!

Written by Henry Goldman. Posted on February 24, 2010. 1 Comment.

That’s right. Based on the success of Urgent’s Fall Campaign for Flip Video, Flip has us asked to produce an all-new authentic video campaign for the spring. Over the next 8 weeks, we will be sourcing videos from amateur and independent media creators to potentially acquire for the campaign. The videos will air as commercial spots, [...]

Dear Sesame Street

Written by Kasia. Posted on February 23, 2010. No comments.

“We, the undersigned, would like to register our concern over the contest you are now conducting…” begins the petition already signed by dozens of animators, arguing against contests, calls for content, crowd sourcing, or whatever you want to call it– essentially, spec work. Professional creatives are taking to the digital streets, with a thoughtful [...]

Gordon-Levitt Creates Collaborative Online Community

Written by Liddy. Posted on February 13, 2010. No comments.

Who knew Joseph Gordon Levitt was a pioneer in new media? Remember him from the TV show 3rd Rock From the Sun, or indie films like Brick and Mysterious Skin? Well, he founded a website called hitRECord.org in which creative individuals from around the world collaborate to produce all sorts of media—and maybe even make [...]

win a trip to SXSW from Open Video Alliance

Written by Kasia. Posted on February 5, 2010. No comments.

If you aren’t down with the Open Video Alliance and do anything related to video, you’re missing out on the major struggle of content to creators to use video as a free and open platform for creation, distribution, and fair use/remixing of existing video. Learn more about it here, but long story short, the issue [...]

Video of the Day: @jsmooth995’s Crowdsourced Video Response to the Stupak Amendment

Written by Henry Goldman. Posted on January 24, 2010. 1 Comment.

Produced by Jay Smooth, proprietor of Ill Doctrine, the best videoblog on the internet. This is the kind of political advertising I’d like to see more of. Come to think of it, it’s the kind of political advertising I’d like to make. Well done, Jay!

YouTube stars <3 Crowdsourcing

Written by Kasia. Posted on January 14, 2010. No comments.

YouTube star Philip DeFranco loves crowd-sourcing. After developing his own hit video franchise on YouTube, he launched Like Totally Awesome, a review show that features contributions by less well known vloggers that he curates with producer Sarah Evershed. If viewers like what they see, the guest contributors get invited back– building an ecosystem of engaging, [...]

2010's Rubick's Cube… New Journalism

Written by Brandon. Posted on January 7, 2010. No comments.

We really like what Leonard (Len) Witt is doing in the space of “sustainable journalism” as the Robert D. Fowler Distinguished Chair in Communication at Kennesaw State University (phew!), he’s chief blogger at pjnet.org. His interviews with academics and influencers in the space are off the cuff and worth checking out if you’re interested in [...]

OpenIndie cofounder on enabling social curation

Written by Henry Goldman. Posted on January 5, 2010. No comments.

From WBP’s interview with programmer Kieren Masterton: I think one of the keys to enabling the crowd to filter out the noise in these increasingly distracting social spaces is to link their ability to be part of the conversation to a positive action. What I mean by this is that I believe in the value of [...]