To promote their new line of Cinema Screens, Phillips has contracted 5 directors from Ridley Scotts’ production company to produce 5 different shorts, all based on the same set of scripted lines. 2 of the spots have already debuted on their YouTube profile, with the other 3 expected to drop later this week. It’s a pretty cool concept in juxtaposing different creative visions. Expect to see some pretty cool visuals.