Gordon-Levitt Creates Collaborative Online Community

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Who knew Joseph Gordon Levitt was a pioneer in new media? Remember him from the TV show 3rd Rock From the Sun, or indie films like Brick and Mysterious Skin? Well, he founded a website called hitRECord.org in which creative individuals from around the world collaborate to produce all sorts of media—and maybe even make money in the process.

Here’s how it works:  Upload your work to the site—audio, images, text, videos—you name it. Other subscribers can then take your work and make something new (and vice versa). Don’t worry; they always give you credit and can’t make money off of your work. JGL proposes to turn his favorite projects into lucrative ventures, though he doesn’t say how exactly, and promises to split revenue 50/50 with the creators.

We’re fans. This site offers a venue for your voice. It’s a potluck of ideas. Creative people working together across the world, imagining, producing and editing all sorts of beautiful brain-children. Check out Morgan M. Morganson’s Date with Destiny, one of the short films produced through the site that was later screened several times at Sundance 2010.

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