Follow Us:
Share:
-
Pages
Subscribe to Our Newsletter
Tags
Blogroll
- A List Apart
- AdPulp
- Adrants
- Adverblog
- Advertising Age
- AgencySpy
- ANIMAL New York
- Aziz is Bored
- Beet.TV
- Ben's Blog
- Best Recession Ever!
- Brain Pickings
- Brand Autopsy
- Brand New
- Brian Solis
- CinemaTech
- Contagious Magazine
- Contentinople
- Creativity Online
- Digital Media Law
- Digital Media Wire
- Digital Video
- Ears of the Beholder
- Everything Communicates
- Fake TV
- Filmmaker Magazine
- Final Cut Producer
- Fix Rss Feed
- Frank151
- FreshDV
- Futurelab
- Going Social Now
- Hecklewood Clothing
- HIPSTER RUNOFF
- IFC – Indie Eye
- illegalsigns
- IndieFlix
- infinicine
- Influx Insights
- Jaffe Juice
- Jawbone.TV
- Looseworld
- Mashable
- Maximum Fun
- Media Decoder
- MediaShift
- NewTeeVee
- nina reyes rosenberg
- paidContent.org
- Post Advertising
- PSFK
- Rhizome
- Romenesko
- scatter/gather
- Self-Reliant Film
- Shooting People
- Signal vs. Noise
- SpringBoardMedia
- STREET BONERS and TV CARNAGE
- TechCrunch
- The Anti-Advertising Agency
- The Awl
- The Biz Blog
- The Digital Blur
- The Documentary Blog
- The Live Feed
- The Rap Up
- Tilzy.TV
- Videogum
- WorkBook Project

The Rules Of Collaborative Content
Amanda Hirsch, a producer at PBS who worked on a couple of their largescale projects, dropped an interesting list of rules for large-scale collaborative media projects.
Couple cool tidbits:
Don’t assume that working together means saving time — that’s not the value proposition of collaboration. The value proposition is about quality, to the extent that you’re equipped to turn quality into revenue.
Also, in order to maximize editorial collaboration between partners, we needed someone with a bird’s eye view of the project, as well as a journalist’s sensibility, who could look for specific opportunities for partners to team up.
Learning to collaborate is a lot like learning to manage. A junior manager often thinks it’s easier to do things herself, rather than take time to train someone on her team. While this approach may allow her to deliver results more quickly in the short term, it’s not sustainable over time.
It’s a pretty good read. Click here for the whole story.